Airport actuality

Paris Aéroport launches an extensive campaign to raise awareness about unattended luggage

77.8% increase in unattended luggage at
Paris-Charles de Gaulle Airport between 2013 and 2016
 
Paris Aéroport is working to raise awareness amongst travellers about unattended luggage due to the steady increase in the number of bags left unattended. “More than 1,000 operations were carried out in the first nine months of 2017 to deal with unattended luggage at Paris-Charles de  Gaulle airport. This caused more than 400 flights to be delayed by an average of 30 minutes, with significant impact  on airlines. Unattended bags are partially due to travellers’ absent-mindedness but also due to a tightening of weight restrictions under airline baggage policies. Some passengers don’t think twice about leaving their luggage at the airport to avoid paying the additional charges”, says Augustin de Romanet, Chairman & Chief Executive Officer of Groupe ADP.
 


To raise awareness amongst travellers, Paris Aéroport and the agency Human to Human have designed a campaign that will be rolled out across all airport communication channels:
  • In digital, across the entire JCDecaux advertising network in all terminals (3 different video clips – 135 screens)
  • At the Paris-Charles de Gaulle and Paris-Orly airports:
    • At check-in desks
    • On all buses that travel between the terminals
    • At the Paris-Charles de Gaulle Airport railway station
  • At several stations throughout the Ile-de-France region:
    • 18 RER B stations
    • 10 RER C/D stations
    • ORLYVAL
 
The campaign is in French, English and Chinese. Although the campaign makes you smile, the stakes are real for the airlines and public authorities, as well as the airport operator. Depending on where the unattended luggage is located, the entire terminal or a part of the terminal may/must be evacuated. Delays can be considerable for some flights. Since the start of the year, around 60% of unattended luggage has been left at Paris-Charles de Gaulle Airport, with 40% of these bags left at the Air France- KLM hub. In August 2017 alone, 214 bags were left by their owners, i.e. an increase of approximately 30% compared to August 2016.

 

Press contact: Medias and Reputation Department +33 1 74 25 23 23

Investor Relations: Audrey Arnoux, Head of Investor Relations +33 1 74 25 70 64 - invest@adp.fr

loader
See more